While these are easily available online, some of them are way better than the others. A lot depends on the approach that goes into writing the business plan.
This may be nothing more than arranging training for employees or setting a timeline for goals to be met. It is not unusual, however, to find them becoming a temporary presence in different office activities.
After doing this, they will give recommendations based on what they find. If there are coffee shops already in place, one recommendation they might make would be to include free Wi-Fi as a way to bring in more customers.
You can find a variety of companies online to help you with your market research. For example: Sundale Research's (sundaleresearch.com) primary goal is to provide new and mature businesses with objective, accurate industry data and market analysis on a wide range of topics. Their market research is intended to save you time and money while keeping up with industry trends.